Archive for June, 2013

What makes Beauty Furniture special?

When you think of beauty furniture, you may think of a salon chair or massage chair. Beauty equipment is much more than this and can range from facial beauty beds to styling units, which offer a luxurious and bespoke experience for salon clients.

Beauty furniture such as facial beauty beds come in a wide range of specifications, offering different designs and features to make the experience of using them relaxing and enjoyable for both the client and the technician. Dir Group offer a range of beauty furniture including facial beauty beds, which are packed full of features, such as adjustable back rests, hydraulic height adjustment, remote control functionality and high density memory foam construction. All these features make them a necessary addition to any professional salon.

The design of beauty furniture is as important as the actual furniture itself. Modern designs and sleek lines can enhance the look and feel of the salon environment. Dir Group offers a range of ultra-modern beauty equipment in a range of colours and designs, to either make a bold statement or blend into the background of your salon. Why not choose a modern pedicure station, which offers a host of features and a beautifully constructed design, which will compliment the interior of any salon. See the Pedicure Stations section of the website for more information.

Dir offer a huge range of beauty furniture and salon equipment and its all available from one site, so for more information on Dir Group’s ranges please visit the product section of the Dir website –

Make the most of your salon with Styling Units

Styling units are one of the most used and functional elements of any salon. Some offer basic functions such as just a mirror and styling shelf. Whereas others, such as the range from Dir Group (Dream in Reality Group), offer the design and functionality to make a bold statement within any salon. The Dir Group styling units are built with a range of materials including stainless steel, glass and even leather, with colour options available to suite most salon interiors.

The design is the most important part of the range which Dir Group offer, they are practical and ergonomically designed to make them easy to use on a day-to-day basis. Bringing a modern look to your salon doesn’t necessarily mean a full overhaul, a modern styling unit such as one of the units from Dir Group, will bring a touch of modernism to the interior of any salon. Not only do they look fantastic, but also the styling units offer features such as 13 amp plug sockets, integrated dryer holders and styling shelves to make them extremely practical.

There is a styling unit in the Dir Group range to suite most salons, from single sided to double sided styling units, the layout possibilities are endless. Freestanding styling units offer the flexibility to move and adapt your salon to a changing customer base. Whatever your styling unit needs are, offer a solution to cater for all your needs.

Dir offer a huge range of styling units and salon equipment and its all available from one site, so for more information on Dir Group’s ranges please visit the product section of the Dir website –

Choosing the perfect Barber Chair

Choosing the correct barber chairs for your salon can be a daunting process with a number of different factors involved to get the correct chair. One of the main factors which should be considered when choosing the perfect barber chairs is the functions it allows for; does it have sufficient height adjust and a reclining back and foot rest? Your clients will be sitting in these chairs often for upwards of an hour, so making them comfy should be of paramount importance when selecting barber chairs.

Design and construction are the next factors, which should be carefully considered when choosing a barber chair. Does the design of the chair fit in with the look and feel of the rest of your salon or barber establishment? Dir Group offer a range of traditional and modern barber chairs which fit in with all type of salon styles, with a range of colours available you wont find a better range of barber chairs.

Construction of the barber chairs is a factor which is often overlooked, you should consider this carefully to make sure your clients are as comfortable as possible. Dir Group offer quality barber chair construction with high-density memory foam bases and backs; covered in a durable leather finish to allow for quick and easy cleaning. Dir Group offer a 2 year warranty on all their barber chairs so you will be safe in the knowledge that the chairs are built to last.

The final consideration on choosing the perfect Barber Chairs is price, it’s often the key factor in any salons buying. Dir Group offer a wide range of barber chairs at competitive prices to suite all budgets with special offers on salon furniture packs, see the Dir Group special offer page for more information.

Dir offer a huge range of salon equipment and its all available from one site, so for more information on Dir Group’s ranges please visit the product section of the Dir website –