The amount of care, attention and cash spent on designing men’s salons is often far less than women’s hair and beauty salons. In the past, this was because there wasn’t really a demand for specialist male grooming salons.

Nowadays, an increasing number of men are demanding salons dedicated to male hair styling and grooming. Visiting a female hair salon can be uncomfortable for men; the space is often too busy, feminine and fussy. Male salon designs needs to be strong and simple, designed for purpose and able to meet the needs of the modern man.

One salon, Chop in the South of England, is capitalising on the increased demand for male grooming services. Owner John McMahon has developed the salon into four forward-thinking branches, the latest being in Street in Somerset. He says:

“While working in hairdressing salons across London and the south of England I saw there was definitely a demand for a modern barber’s salon that could accommodate all fashion cuts and high quality traditional cuts for men,”

Each of the Chop salons is upbeat, contemporary and very male-centred, featuring everything from a small internet cafe to a skateboard shop.