There are lots of reasons why you should buy salon equipment from Dir but we thought we would just list a few for you;
1. Our range of Salon Equipment is among the most stylish and modern equipment on the market with a wide range of products for any sized salon with a host of colours and sizes to best suit your salon.
2. Most of our salon equipment is available for you to view at our Birmingham or London showrooms, meaning you can browse our products with help from our friendly showroom staff.
3. You can buy our salon equipment online 24/7 with our brochure website at www.dirgroup.co.uk. Our website is up-to-date with our latest product ranges and allows you to view detailed images and options for each product.
4. Secure order processing is paramount on all orders taken online, in our showrooms or over the telephone. Our website is encrypted with a 128 bit secure SSL to make sure all your personal details are kept safe and secure. As a matter of security we never record any payment details.
5. Our guarantee comes as standard on all our salon equipment, on the very rare occasion that you should have a problem with your salon equipment just call a member of the friendly Dir team who will be happy to assist you to resolve your issue in record time.
For more information on Dir Group’s salon equipment range please visit the product section of the Dir website.
Selecting the best furniture for a Salon is a key part of any salon design or refit. Salon furniture always plays an important role in any salon so; selecting the best quality furniture is always a daunting task for most salon owners or designers. There are several tips you need to follow to choose the best style, colour and sizes available.
The type of salon furniture should first be decided on, depending on the amount of space available in the salon and the number of employees who will be centered around each workstation. Typically you should look to accommodate at least 4 peoples around each workstation.
The design and layout of your salon should next be taken into consideration. Choose salon furniture, which best suites the design of your salon. You can either choose salon furniture, which blends into the surrounding décor, or make a statement with your furniture, select a contrasting colour and make it a focal point of your design. Salon Furniture suppliers such as Dir Group offer a wide range of colours and styles to match most salons décor.
The customers comport is the next important point to take into consideration, customers can spend long periods of time sitting on salon furniture and they wont come back to your salon if the salon furniture they used wasn’t comfortable. Make sure you select a balance of style and comfort, Dir Group offer a range of stylish, yet comfortable backwash units, waiting chairs and salon chairs.
Finally the type of salon furniture you require should be carefully considered, you will be working with the furniture on a daily basis for a number of years, so selecting the correct ergonomic features is key to getting the best salon furniture. Features such as lift, swivel and tilt matter, as you need to make the experience of using the salon furniture easy for both you and your customers.
Carley Hill Hair is located in the beautiful Suffolk market town of Framlingham, in a building with over 200 years of history as a former family grocers and an inn.
The owner of Carley Hill, Adam Snare, wanted a larger space for his salon after spending years establishing his business. He not only moved but also took on the ambitious challenge of refitting and rebranding his business all at the same time.
Working with the original features of the historic building he had moved into, Adam turned the space into an Aveda Concept Salon. The space has a cool and soothing grey and blue colour scheme, making use of plenty of natural woods, raw metals and high ceilings to create an industrial effect. This is softened by the lighting scheme, which includes well-lit merchandise displays and well placed spotlights in recessed areas.
Commenting on the design of the new-and-improved Carley Hill Hair, Adam said:
“I wanted to retain the original features while creating a modern interior with the latest décor and equipment,”
“We combined our ideas to create an interior in keeping with the Aveda concept, while incorporating Eastern influences.”
When decorating a new salon ready for its grand opening, you may find yourself stuck for décor ideas. It’s tempting to kit your salon out in what increasingly seems like the high street hair salon ‘uniform’ of white walls and monochrome salon furniture, but this would be a mistake.
To make it memorable for clients and exciting, inspiring place in which to do great work, your salon needs to be more original than every other salon. It needs its own personality, style and ethos, which you can give it by thinking outside the box when choosing your salon furniture.
Take a risk, consider quirkiness to be an attractive feature and be innovative with your choices. For example:
• Salon chairs and stools. Yes, the chairs in your salon need to be comfortable, functional and durable. However, they can also have Perspex seats or be covered in dusky pink leather. They can be cube-shaped or have a saddle-style seat, with wheels or a distinctive bowl/cup shape.
• Reception desk. This is where you can really make a statement with style. You can choose one that is made of wood, has a sweeping, curved design or that even lights up. Go for a bold colour or a glossy finish, or a reception desk in a corner-friendly ‘L’ shape.
The most successful hair salons with the most loyal clients are those that go the extra mile for their guests, never forgetting the personal touches that can make a salon visit really special. It’s all about attention to detail, as well as listening to and getting to know your client’s likes and dislikes. Put simply, you need to make your client feel special.
To achieve this, follow these top tips:
1. Make comfort a priority when buying salon chairs, facial beauty tables, backwash units and other pieces of salon furniture. A comfortable client is one that starts to relax more quickly and has a better overall experience.
2. Offer refreshments, even if it’s only a glass of water or a coffee. You could even set up a hot drink station in your salon, offering season-appropriate teas, coffees and other beverages.
3. Get the ambience right, using lighting, music and colour to achieve just the right mood
4. Listen to your client and give them your full attention
5. Try offering other extras, such as the latest magazines or mp3 players during colour treatments, or giving away complimentary products at the end of a visit
Boutique salons are all the rage these days, especially as space is more at a premium than ever. In these small, cosy salons, clients can benefit from personal VIP treatment and intimate, fashionable surroundings designed with care.
However, these kinds of salons are only successful if a lot of thought is put into the design, layout and furnishing of the salon. If you simply haven’t redecorated your salon for years, don’t assume that it automatically becomes a shabby chic boutique paradise. Instead, it will be seen as unloved, outdated and hopelessly passé. Clients cannot hope to get a fresh new look on their visit if the salon is twenty years out of date.
The boutique salons with the longest waiting lists are those whose owners take the time to pick out the perfect salon furniture, track down the latest pieces of art and fashion and really stamp their own ideas and personality on the place.
These salon owners create completely unique spaces and design schemes that are a million miles away from the identi-kit décor of the chain salons generally found on the high street and in shopping centres.
The well-established Shimmers Hair Salon in the Merseyside town of St Helens is an inspiring example of how the perfect colour palette can be used to create an uplifting, fresh vibe within a salon space.
Shimmers is vibrant, striking and youthful. The fresh, clean white walls of the space are given a little zing thanks to lime green salon chairs and colourful merchandise displays. The layout and overall ethos is simple and effortless yet chic and fun – it’s a space you want to spend some time in.
The salon has been in existence for more than 25 years, and managed by owner Lynne Webster for 14 of these years. Lynne, who coordinates every detail in her business from the arrangement of salon furniture to the flowers in reception, explained the thinking behind Shimmer’s unique and memorable design to HJi Hairdressers’ Journal. She said:
“My aim was to create a salon that was totally different to any other in the area – quirky, colourful and with a unique design.”
Lynne also talked about the salon’s unique backwash area, which she has called Backwash Heaven and which took around two months to fully design. She said:
“Clients can discuss their product recommendations based on their consultation, and we talk about retail products while they are having their hair washed,”
A messy, untidy salon is a disorganised one, in which no one can ever find what they need and things go missing all the time. This has a very negative impact on both the client’s first impression of the salon and how efficiently the salon runs on a day-to-day basis. Quite simply, a little mess and untidiness could driving your customers away.
So, what is the solution? You can’t pack everything away in cupboards or the back room, as a lot of things (i.e. hairbrushes, hairdryers, products, towels etc) are used every day. The answer is intelligent storage, making use of specially designed pieces of salon furniture to help you manage all the odds and ends in your salon.
Options you could consider include:
• Trolleys. No salon owner can afford to be without these portable wonders with their trays, shelves and designated places for everything. You can move them between styling stations or push them out of the way when you want to tidy up.
• Cupboards. The best kinds of cupboards to use in your salon are floor-to-ceiling ones which have sliding doors and maybe a mirrored surface so they look like part of the salon’s décor. They should be easily accessible and kept neat, tidy and organised.
• Staff room. To stop your staff cluttering up the salon with their personal belongings, you should consider fitting a staff room or even just a cupboard or locker so they can store their stuff neatly.
Clients come to your hair salon or beauty spa to relax and be pampered, and your aim as a salon owner is to ensure that guests leave both looking and feeling good. In order to achieve this, you need to think about the levels of privacy you provide to your guests.
Every client needs a little of their own space where they can truly unwind. No one likes to feel stared at in the middle of a haircut, pedicure or a facial, and especially not during a massage. This is why you need to come up with ways to create private areas in your salon and give your guests their own space.
Here are some ideas:
• Treatment rooms. Having at least one treatment room is essential if your salon offers beauty services, but you must make sure that each space is set up correctly with the right salon equipment and with the client’s comfort in mind.
• Partition walls. These are the next best thing to actual walls, and they can help you to create ‘zones’ within the salon.
• Curtains, drapes and mirrors. These can be used decoratively to separate off areas and give clients their own space. They are the cheapest and most attractive solution.
No hair salon or beauty spa would be able to function properly were it not for a few staple pieces of salon equipment and furniture. You can add as many decorative features and high-tech gadgets as you like, but your salon won’t run smoothly unless you get the basics right first.
Salon chairs are arguably the most important pieces of furniture in your salon. Clients use them for their consultation then head off to the backwash area, returning to their chairs ready for their cut, colour or style treatment to begin.
As clients spend a lot of time in salon chairs, they need to be comfortable and ergonomically designed. Another great feature to look for is adjustable arm and foot rests, so as to accommodate clients of all shapes and sizes. A client wriggling and squirming because they are uncomfortable in their chair is not only a bad experience for the client; it also makes the stylist’s job more difficult.
Your salon chairs must be easy and quick to clean, so you can keep hygiene standards high and keep business moving at a good pace. Most salons choose leather salon chairs for this reason.
These are just two of the most important features your salon chairs should possess, but you also mustn’t forget about things like style, price and portability.